There are about 30 million small businesses in America today and these companies are as diverse as the American economy as a whole. Ranging from restaurants and auto-body shops to construction and renovation firms, hair salons, and home repair businesses, they account for 48 percent of all U.S. jobs. You might say that small business IS big business. But even though they employ fewer workers and often focus on a local or regional customer base, small businesses are subject to the same forces as large corporations.
Paper-based companies spend a shocking amount of time looking for lost or misplaced documents. According to research firm Gartner, it can take up to 16 hours to retrieve a lost document and then even more time to recreate it. Resulting in a huge financial sinkhole.
In the past, the only way to keep track of field-based employees was over the phone. For operations heads, this has long been a limiting and often flawed way to manage their workforce. While field workers update you and tell you where they are in the field, keeping track of them throughout the day can prove to be a challenge.
Business software today does more than just automate the various recurring tasks that come with managing a workforce. These platforms can show small business owners how to better market their business. By 2023, it’s projected to be worth more than $600 billion. Because the industry is always introducing new technology, it can be hard to …
Think about the last few purchases you made. How many of them were purely impulse buys? Where you hadn’t done any research on the manufacturer/provider, the product/service, or even spoke with someone who had? The fact is that 90% of people believe in brand recommendations from friends. Word-of-mouth marketing has never been more critical than …
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